If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!
It’s been 10 months since I lost track on the industry and just got lucky to go to Summit this year to fill the gaps. I would like to share some of the snaps and key take-aways from the summit:
1. Insight Training…Full Day Interactive Workshop. I just got access to adobe insight a week before from our new client in bay-area and this training has helped me to kick start
. For those who haven’t heard about Insight, it is a multi-channel data integration and advanced analytics tool…guessing next year summit would be themed around it.
2. Adobe’s clear commitment in continuous support to Web Analytics Industry by releasing major updates and revamps for the existing tools like SiteCatalyst and future road map.
3.Sneak peak to newly introduced tools like Social Media Analytics. Excited to get a glance of the interfaces of these tools.
4.Opportunity to review most of the Omniture tools like CQ5, Demdex, Recommendations, Search Promote and all other tools I haven’t had a chance to try it out. They were available at product-showcase.
5.Good learning from break-out sessions especially on “validating post implementation” and “mobile app development – Lab”. I did end-up attending couple of sessions on Insight…they are good gyan for beginners who doesn’t know at all about multi-channel integration. I think Adobe might-have provided the contents or atleast should have noted the audience targeted.
6.About 20 of the Adobe’s partner’s tools in the partner showcase…including ExactTarget and Responsys. Goo
7.Met my HP friends and a lot of networking…met other members in industry, they are about 2600 of them and really felt like in a family.
8.Key client acquisitions…can’t give more details
9.First-time snow experience…I never saw snow before and was jumping with excitement. Well, it is true for most of the Indians like me.
10.And..and..and…a video camera, an iPAD and Skiing…a lot of fun and networking.
Thanks to Cognizant and my Manager for the opportunity and Thanks to Adobe Omniture for great reception


















