Archive for May, 2008
Unified Web Marketing Analytics - Every $1 Spent Online Influences $3.45 Offline
Wednesday, May 28th, 2008 Posted in Web Analytics | 1 Comment »
"Web-influenced store sales totaled $471 billion last year" Yes, eMarketer's insights complement findings from a joint research study conducted by Bazaarvoice and Keller Fay Group late last year: "Sixty-six percent of ... Read more..Bringing Web Analytics to SEO, SEM, Designers, Usability Professionals and eMarketers!
Friday, May 9th, 2008 Posted in Web Analytics | 1 Comment »
The role of web analytics specialists has started with creating the reports, management dashboards and providing insights on the website performance, campaign performance, landing page performance etc., and closely monitor ... Read more..